Shenzhen Furniture Fair | How to define 28 original design ideas for you
The original designer is not only the choice of attitude, but also the driving force. It is the fearlessness of climbing.
March 19-22, 2017 Shenzhen Fashion Home Design Week and 32th Shenzhen International Furniture Fair, Shenzhen Convention and Exhibition Center 4/5 Pavilion, together with the old collection furniture, belaDESIGN original design, three water culture creative, grado, MARIO TSAI STUDIO, Craft+, moiminjia, HYM, WEIS poetry, wood MORETHAN, URBANCRAFT, body TIWU, picking time tells and other 28 new original design brands and original design studios, will accompany you in the pursuit of life, taste, you Start with a determination to change the industry and look at the design from a new perspective.
This is a group of creative new and original brands. This is a group of designers with pursuit and attitude.
These are original design brands with unique ideas.
Their eyes are not limited to the design of the product's shape, but also pay more attention to the "achievable craftsmanship, visual dissemination, and sensible experience" to the users, let the household items with unique design language, let people have a good time. .
Their work uses creativity and inspiration to interpret a beautiful lifestyle. From small furniture to daily household items, it reflects the nuances of home life.
Grado: see a better self every day.
Grado, meaning "angle" in Italian. Founder Chai Xiaodong started from the most inconspicuous life, opening up a new perspective on furniture design, and letting creativity shine in a small world of paper planes, photo frames, maps, and so on. The footprint has been spread across grado in 12 countries and regions, and the daily treatment is better for yourself.
Years of furniture: creating furniture with feelings
Years, that is, time, long and versatile, with inspiration and immortality; set, table cohesion, let the East and West, traditional and modern and multi-material materials bloom aesthetics. Starting from the East, the collection is international, inclusive, and easy to mix and match to invite you to share the aesthetics of modern life.
HYM: Create a stylish vinyl culture brand with sophisticated thinking
HYM is the original vinyl audio brand under the music, aiming to create a new music lifestyle, from hearing, vision to the whole space, through the unique vinyl experience, becoming the way of modern urban emotional catharsis, pursuing high quality life. The beginning. HYM has Taiwan's top design team, connecting the essence of different cultures to accommodate the illusion and demand of everyone for the music experience.
Three-point water culture creativity: Integrating oriental traditional crafts into contemporary design
The three-point water culture idea was founded by designer Lin Yimin, and his design works perfectly combines oriental craftsmanship with modern design.
The three-point water culture creative is dedicated to the development of a series of daily necessities based on craft materials, including bamboo, jade, glass and other contemporary products.
InYard: Together with the occupants, "the home of dreams"
InYard, which was created after the first letter of A Room In Your Dream was broken up, was designed to "create a dream home" with the occupants.
As a modular original furniture brand, InYard is currently focusing on the minimalist Nordic style, working with 13 original designers from around the world, with design as the core, to help the younger generation in China to create a high quality home life.
MARIO TSAI STUDIO: Gentle minimalist design
Cai Liechao, a designer of the new generation of 85 from Hangzhou, and his studio MARIO TSAI STUDIO, insist on moderation design, get the same or better design effect with less materials and procedures, which is beneficial to the enterprise and the environment, thus obtaining a kind of Gentle minimalism.
Moiminjia: Hello, Yu Jia
Moiminjia, moi (hello) is the first greeting in Finnish good friends when they meet each other. The pronunciation is short and friendly.
Just like Moiminjia founder Wang Yujia said, "If the design can talk, I hope that it is a short and natural "hello", for you and me, for life.
Local creation: free thinking, rejecting vulgarity
Founded in 2012, the local creation, as an independent design brand, uses cement and building recycling waste as the main design raw materials, engaged in product innovation research and development and design, and is committed to design as the basic means, through a series of experiments to explore more More possibilities, let different materials return to its essence, restore its unique texture, and manufacture products that meet the needs of our daily lives.
belaDESIGN was originally designed: good design, as early as seeing
Originally designed, the emphasis is on the design of the heart, purely using the material itself, to restore the original intention of the design. Using natural textures to outline patterns and shapes, pure beauty is born, and creativity is naturally revealed.
The original intention of the original design is also the original heart of the founder Zhang Fei: good design, no matter how many years in the past, you still like it when you first saw it.
Orange House: Respect for nature and make the best use of it
The orange house is not a "home", indicating a home that feels warm like orange. With the bamboo as the main element, the orange house takes the family as the object of creation, adheres to the principle of “original ecology, no artificialityâ€, integrates oriental Zen aesthetics and contemporary minimalism, and adheres to the principle of “respecting nature and making the best use of its resourcesâ€. A bamboo home that is “light and elegant, simple and practical†and has a hint of Zen.
Pick time tells: pick one or two time, do two or three design
The picking time tells studio was founded by the two parties, Party Xinyu and Xiao Q. It consists of two brands “Jiye†and “Qicitaâ€. When you pick one, you can pick one or two times, and you need to design from yourself to attract people with the same needs.
WEIS poetry: Life is a poem, beautiful and refined
Poetry, "Poetry and life" comes from the founder Wei Hangshuai, "Wei" pinyin. As a poetry communicator, Wei Hangshuai started from the oriental traditional culture and focused on creating the living things of "integrating humanistic thoughts", incorporating modern design concepts and opening up the style of "Jian Dong".
Home to Home: A Home Living Aesthetics
Zhijia Home Ziihome, as the four founders hoped, through the household items, to bring a gift to the family, to set up a simple life aesthetics. When the home is no longer in the trivial and messy, when the home life becomes more and more safe, you will find the meaning of the home.
Pick up design: pick up a period of time, taste a life
Pick up, meaning "re-storing the space." It is a sincere craft, and beyond that, no more symbolic and design interventions are made. Picking up the beauty of the earth and bamboo forest, let the design succumb to the original intimate feeling, with the design to embellish the color of memory, the wonderful life.
Hemp: Use your extraordinary design to pick up your little emotions
“Ma Ma Muâ€, an online creative life platform centered on “Ghost Designâ€, the founder Liang Lele hopes to use the extraordinary design to set off your little emotions and stimulate the daily numbness of young people. life.
Ma Mamu collaborates with the world's top "Ghost Talent" designers and design brands. On this platform, you can find a variety of creative home furnishings.
Unexpected design: accidents found in detail
With a “magnifying glass†to observe, every seemingly inconspicuous little thing in daily life, small things, small feelings, is the inspiration source of unexpected design, recreating those hidden hidden in daily life. Unexpected design believes that the quality of life is more derived from those details.
Craft+: When the folk art meets them, a group of overseas design young people returning to the ruined mountain road, the endless field rafts, only for the squeaky wooden doors, to find one hidden in the mountains. Craftsman.
They put all their efforts into the Craft+ international folk design platform. I am aiming to turn "Made in China" into "Craft in China" and focus on Craft Your Life Better.
Body TIWU: Feel the object with your heart
Founded in 2015 by independent designer Zhao Yun, the home brand “Physical TIWU†is dedicated to creating quality lamps and home accessories for those who love home life.
Body objects are the reverse of the "objects" of cold ice, emphasizing the process of "body", focusing on touching, feeling, embodying, detecting, using, and exploring. I hope that people can think through the common things of all objects and objects around them. Some changes.
Jane: "Returning to simplify, while resting in shape"
The idea of ​​“returning to simplifying and restoring shape†as the brand of the simple end is the pursuit of form and spirit, and also the exploration of lifestyle. “Returning to the 璞†is to respect nature and pay attention to inheritance. Explore the combination of pure quality materials and heritage. "Reduction" is the elegance of Jane's fascination, and it is not a reduction; it is a form of expression and a manifestation of life attitude.
In å…®: shape, simplicity, and clarity
With the basic design and production concept of “simplification of work and simplicityâ€, the brand strives to integrate traditional Chinese literati furniture into today's contemporary life, and this is the original heart of founder Dai Xuefeng.
Philosophy Home: Sensing the wisdom of contemporary oriental life
ZENS is able to interpret the wisdom of contemporary oriental life through its insights and perceptual insights into everyday artifacts. It is expressed in daily artifacts, allowing each user to have their own unique culture. Experience and life experience.
But design: Looking for "but" in the design
But design is based on a contemporary and future lifestyle. Like the word but, it often means a turn, a change, or even a change. “We look for this possibility in our products to create innovative and enduring designs.â€
URBANCRAFT: Demonstrating the modern era of old Shanghai
Shanghai emerged internationally in the 1920s and 1930s, and the East and West cultures blended here. People can experience Western architecture, opera, food, etc., as well as Shanghai's local customs and cultures, which collide with each other and become a group of factions, showing the style of Shanghai, which is different from other international cities. URBANCRAFT expects to have its own brand declaration as in this unique era.
Very beautiful: natural expression, really beautiful
Bringing into human temperature, seeking natural materials from nature, cherishing and listening to the individuality of each material, presenting a natural expression of nature, stretch, and uniqueness. Pay attention to natural materials and terroir, pay attention to handicraft heritage and contemporary, and face the contradiction between human desire and nature. Natural expression, really beautiful.
Silent road: the silent, the height is not cold
The silent, the heights are not cold. Adhering to the international design thinking and the oriental life philosophy, the company believes in creating refined and elegant home products with modern orientality. Through the integrated spatial thinking mode, the furniture, lighting colors, ornaments and paintings are unified.
MORETHAN on wood: create a better life of fine wood
On the wood, MORETHAN focuses on the use of Internet means to create the optimal path for the furniture industry from forest to family, minimizing intermediate links; maximizing resource utilization by integrating design, raw materials, factories and other resources. It is intended to create high-quality solid wood furniture at the optimal cost, creating a better life of fine wood for the public.
Susheng SOZEN: See Susu
The Susheng brand is a collection of designs based on the study of life texture. Seeing Suobao----Susheng was founded to study how to use natural design to live a more rational life and treat the environment and culture more kindly. Susheng has injected the spirit of modern design into traditional techniques and practiced the re-creation of traditional culture.
Concave furniture: creating a warm and individual log home life
An original furniture brand created by the designer, which extracts bright colors from nature and blends into the life of wood to brighten life. Benches, side tables, low tables, bed frames, with different colors and different shapes, to create a warm and personalized log home life.
March 19-22, 2017 Shenzhen Fashion Home Design Week and 32th Shenzhen International Furniture Fair, 4/5 Hall of Shenzhen Convention and Exhibition Center, listen to the story of Chinese original designers, join this Design Party!
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