Despite the gratifying data growth, industry insiders said that the current difficulties for furniture export companies are still greater. From the point of view of enterprises above designated size, brand enterprises that mainly focus on domestic sales have a better development momentum. Export-oriented companies, especially those that export mainly to Europe and the United States, have more difficulties, and individual companies have fallen more.
The reporter also saw in the furniture store in Beijing that some furniture brands from Guangdong and other southern coastal areas have begun to sell in Beijing. Sales staff told reporters that most of these furniture manufacturers have been exporting for many years, and the financial crisis has shrunk the global market. These companies have returned their eyes to the country in order to maintain normal operation. Therefore, although the brand sounds strange, the quality is guaranteed.
In this regard, experts in the furniture industry believe that "exporting to domestic sales" has become a way that export companies will try, but ultimately whether they can be recognized by domestic consumers depends on whether companies can do in terms of brand influence and product diversification. Further improve.
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